AltoBentto — Specialty Coffee
Brand Identity · Packaging
A packaging and brand-application system for a specialty coffee from Trujillo, Valle del Cauca, built around the brand’s own illustration.
A specialty coffee from Trujillo, Valle del Cauca, dressed in its own illustration: deep blue, cream waves and golden branches, carried from the bag to the cup, the counter and the gift box.
(Challenge)
AltoBentto had a logo in three versions and a striking original illustration, but no system to turn them into packaging, café touchpoints and retail pieces that feel premium and consistent.
(System)
We made the illustration the core motif and paired it with the horizontal logo, the AB monogram and the vertical lockup. The pattern alternates with clear matte areas so the type always reads, and it runs through whole-bean and ground coffee bags, stationery, cups and coasters, the menu, a café and signage concept, a product display, brand banners and a gift box.
(Results)
Applications
9
Palette
Blue · Cream · Gold
